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“What would it mean to your business if your employees were as committed to achieving success as you are?”

Ask any owner of a small or medium-sized business what their greatest challenge yet most valuable asset is, and they’ll all agree it’s their staff. What would it mean to your business if your employees were as committed to achieving success as you are?

With more than 15 years’ experience as a strategic accountant and adviser to small businesses, Craig West introduces the Peak Performance Trust – the ultimate employee engagement tool that will have your high-performing staff thinking and acting less like employees and more like business owners.

The ability to motivate people to peak performance means being able to attract and retain business and it is a major source of competitive advantage. Can your business afford to not have a Peak Performance Trust?

I’ve been a strategic accountant and adviser to small businesses for more than fifteen years and throughout that time I have identified a number of key steps that business owners can take to dramatically improve the financial performance of their businesses.

One of these is having an employee incentive program that motivates staff to think and act more like business owners and less like employees. The ability to attract, retain and motivate people to peak performance means being able to attract and retain business and it is a major source of competitive advantage. In fact, it can mean the difference between success and failure.

But up until now the most attractive employee incentive systems have been created to meet the needs of large corporates rather than smaller companies. In this book we introduce the Peak Performance Trust (PPT), an employee equity plan that has been created specifically to give smaller companies access to the same sophisticated incentive benefits that are used by large companies. The PPT enables you to create a structure within which your employees’ lifestyle and financial goals are aligned with your business objectives. The result? A cohesive and committed team that is single-minded about working toward and sharing in the benefits of a successful and profitable business.

This book is designed to give you an overview of the key issues involved in implementing a PPT within your company. You should be able to read this book within a couple of hours and it will act as a conversation-starter, so that when you’re ready to talk about how a PPT can benefit your company’s growth and profitability you’ll have a good understanding of the requirements and scope of the process. So please, enjoy this short read and then let’s talk about your peak performance needs.